ELUTED-SA shampoo is formulated for optimal hair hygiene and contains a keratin-regulator to gently wash hair while eliminating dandruff and alleviate redness and itching on scalp and delivering a wholly immediate soothing effect. This shampoo targets the cause of dandruff and helps return hair to a healthy balance. In order to have more confidence in day to day life, ELUTED SA is the confidence booster shampoo. Hair will regain its volume, shine and softness. ELUTED-SA shampoo lastingly eliminates loose dandruff and rapidly soothes the scalp. ELUTED-SA shampoo prevents recurrence. With regular use of almost two weeks loose dandruff is reduced to 100%, calms redness due to dry scalp to 100% and soothes itching due to dry scalp to 94%.