Overview : JOHNSON'S® Baby Shampoo is as gentle to the eyes as pure water and is specially designed to gently cleanse baby’s delicate hair and scalp. It quickly lathers and rinses easily, leaving your baby’s hair soft, shiny, and clean.Benefits : 3x tested formulation - pediatrician, dermatologist, ophthalmologist. No parabens, phthalates, sulfates, dyes, or soap. Our NO MORE TEARS® formula is as gentle to the eyes as pure water. Gentle, hypoallergenic and pH balanced.